Cyber Monday

2 articles

Industry

Shopify’s Cyber Monday Outage Spurs Back-up Plan Discussions

The Cyber Monday Blackout: When Shopify Went Silent On Cyber Monday 2025, a day e-commerce operators mark on their calendars in red, Shopify experienced a significant outage, leaving thousands of DTC brands in a lurch (Reuters). At 9:08 a.m. ET, reports flooded in from the U.S. and UK about inaccessible Shopify admin dashboards and POS systems (TechRadar). Shopify is down – here’s what we know about its Cyber Monday outageNot a great day for Shopify strugglesTechRadarMark Wilson With storefro

Aleena HassanDec 8, 20256 min read

Strategies

Starting Black Friday Early: DTC Tactics to Win in November

Black Friday Isn’t a Day—It’s a Season: DTC Tactics for Winning November If you're still planning to launch your Black Friday campaign on Thanksgiving, you're already behind. "Black November" is no longer just a catchy phrase; it's the new reality. Direct-to-consumer (DTC) brands, especially those on Shopify, have shifted strategies, unveiling their top deals well before the turkey is carved. Why? More than half of U.S. holiday shoppers are already buying by early November (Axios). While big-b

Aleena HassanNov 5, 20257 min read

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